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philanthropy
DonorsChoose.org - Tools for Classrooms
The “Tools for Classrooms” effort was a three-month radio campaign that aired nationally on 850 radio stations and reached 238 million monthly U.S. listeners from January 18 through April 8, 2012. A series of more than 300,000 radio spots featured celebrities and recording artists including Ryan Seacrest, Kelly Clarkson, Chris Daughtry, J.R. Martinez, Pitbull, LMFAO, Gym Class Heroes, Kris Allen and others to encourage listeners to contribute to DonorsChoose.org and learn more about how to address the lack of educational supplies in our nation’s public schools.
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Past Programs
•  DonorsChoose.org•  Small Business Saturday •  Stand Up For Kids•  Feeding America•  MDA•  City of Hope•  9/11 National Day of Service & Remembrance•  We > AIDS•  Fisher House•  Musicians On Call